Previously described as an international indie consortium, the fuzzy guitar-based quintet 1000 Gram share with us the video for their latest single I Like You, taken from their newest record By All Dreams Necessary.
It’s a dusty ode to the days of David Bowie-tinted youth, rich with a charming nostalgia in which the central character seems to grow up before our eyes. The childlike wonder of being your local town sheriff-slash-hero is explored with a sense of balmy pessimism and fabulous leather jackets.
Beautifully shot with intriguing camerawork, it gives off the impression of an elegy to the last days of summer, seen through rose-coloured glasses. There’s a sweet naïveté to the film itself, which balances perfectly with the pithy lyrics and deliciously layered instrumental textures.
With a melody that’ll be stuck in your head for a few days at least, the track and video are a perfect match. There’s no need for excessive over-production here; it’s an organic sound with a thoughtful accompaniment that allows the instruments to breathe.