MOST WANTED: MUSIC (MW:M) is the most important music business event in Berlin. Since its launch in 2010, it has become one of the largest conferences for the professional music and creative industries in Germany. MW:M is organized by the Berlin Music Commission, the network of the Berlin music industry.
Its purpose: Promote practical knowledge transfer, enable professional networking and exchange and inspire new perspectives and business models.
On November 7th and 8th, MW:M18 focuses on the most pressing questions the music and creative industries will face tomorrow. The spirit of Berlin shapes everything at MW:M: freedom of expression, doing it differently, and shaking the status quo.
This year, MW:M expands into its beautifully industrial new venue: the famous Alte Münze, a former coin factory on the banks of the river Spree – right in the centre of the city that is the beating heart of European alternative culture.
Freedom of expression, doing it differently, and shaking the status quo
MW:M is Berlin’s most important event for education and networking in the music industry, marketing and MusicTech. Under the motto, “Where You Shape The Future of Creativity”, creativity in the present and the future will be the focus of the conference, held at Berlin’s Alte Münze. Over two days, VR, 360-degree videos, immersive music production, the interplay of artificial intelligence and big data and marketing, as well as innovative human-computer interactions will be the thrust centre-stage for attendees from the creative industry.
Which digital offerings are already revolutionizing the music industry, and how can existing technical developments be exploited for a sustainable business strategy?
And as for participation, one thing is certain: MW:M is open for experiments and you can expect to try a lot out! MW:M will dig into these innovations via the practical functions of the music business: topics such as live entertainment, label management, marketing, new work and legal issues relating to digital media and branded entertainment are on the agenda. Among the speakers live on stage are Kelly Snook – founder of Kepler Concordia and NASA scientist, Ian Forrester – R&D firestarter at BBC and developer of the “Perceptive Media” storytelling approach, Annett Polaszewski-Plath – Managing Director/Managing Director of Eventbrite Germany, Alex Jacobi – CEO of Audiovisual Intelligence and host of the podcast “With Love and Data”, Steve Steward – CEO & co-founder of Vezt, and Mandy Aubry – Director of Global Business Development and Client Relations at Songtrust.
Check out the video of the 2017 event – and check out the list of speakers below the vid!
Some of the speakers
Kelly Snook – Co-Founder Mi.mu | Founder Kepler Concordia | professor at University of Brighton | former NASA scientist
Oliver Bresch, Director Brand Partnership & Media, Live Nation BP & M GmbH
Christian Rickerts – state secretary, Senat Department for Economics, Energy and Public Enterprises Berlin
Justin Halsall, Developer Advocate IBM
Greg Marshall, General Manager AFEM (Association For Electronic Music)
Cliff Flute – Managing Director Eleven Advisory | Partner Lewis Silkin
Ian Forrester – R&D Firestarter BBC | Developer of “Perceptive Media”
Mandy Aubry – Director of Global Business Development and Client Relations Songtrust
Annett Polaszewski-Plath – Managing Director Eventbrite Germany
Alex Jacobi – CEO Audiovisual Intelligence | Host With Love and Data Podcast
Anja Schneider – Director Sous Music | DJ, producer, radio host
Max Pölzl, Head of Sponsoring ICS
Christoph Nagel, International Manager Europe Kickstarter
Ralph Pighin, Vice President Central & Eastern Europe Deezer
Franziska Koletzki-Lauter, Psychologist / Consultant self-employed
Steve Mayall, Managing Director Music Ally
Gordon Raphael, Musician, Composer, Producer Shoplifter Records
Jovanka Wilsdorf, Musician / Artist Profiler / Speaker BMG Rights Management
Steve Steward – CEO & Co-Founder Vezt
Alexander Langer, Deputy Editor-in-Chief Business Punk
We’ve pulled the international experts from the cutting edge together in one place – now all we need is you. So block out 7-8 November in your calendar and get ready to step into tomorrow’s music business. Tickets are a steal at 54,00 € + tax and fee – and are available here: https://mwm-berlin.de/speakers
Noel Maurice is one of the founders of indieberlin. Originally from the UK via a childhood in Johannesburg, he has been resident in Berlin since 1991. Describing himself as a ‘recovering musician’, he is the author of The Berlin Diaires, a trilogy detailing the East Berlin art and squat scene of the early 90s, available on Amazon and through this site.